Customer Relationship Management (CRM) in Cyprus

What is a CRM system?

A central goal of every business is to serve its customers. Success or failure depends on providing excellent customer service. Customer Relationship Management (CRM) is a way of using technology to do just that.

Many pieces of software are available that offer customer relationship management features, but in reality, CRM goes beyond simple software implementation. It's a business strategy that ideally involves using an integrated CRM system instead of multiple pieces of software, as well as implementing policies that promote
(1) the collection of customer information, and
(2) the use of that information by different departments throughout the company to optimize customer service and ultimately increase sales.

The customer relationship management system is an enterprise system that spans multiple departments. Virtually all departments within a corporation have at least some indirect access to customers, or customer information; the goal of a CRM is to collect that information in a central repository, analyze it, and make it available to all departments.

Customers are interacting with your business increasingly through the internat and expect to receive real-time services.

E-CRM systems are helping you to automate this time consuming tasks.

WSI E-CRM solution

E-fusion is an integrated online CRM system

Eworks WSI in Cyprus proposes an integrated online CRM solution based on the WSI e-fusion platform. The e-fusion CRM system is implemented globaly and is now available as well in Cyprus. We'll adapt the solution to your exact business needs.

WSI e-fusion is a comprehensive integrated CRM system. Download brochure:

It is developed along with

e-Commerce,
CMS
E-mail marketing,
web analytics and
customer profiling

The unique aspect of this technology is that all of these elements are integrated into a central customer database.

This will grow your customer database every time your customers enquire or interact with your website. You will be able to view on a per customer basis details on every action they've taken on your site.
The e-commerce system will communicate with your current database system through a specially developed API that allows to collect price and stock data and export back sales and collected client data.

Generate New Leads

React fast to Customer feed-back

Comprehensive ticketing system instead of loose e-mail contact

Know your customers (KYC)

With your online business console, every web inquiry, every purchase and every action is being recorded against a customer record.

Over time you'll get a complete picture of every customer and how they interact with your business, all from your built-in contact database.

Contact Management

The Customers Module gives us access to our complete customer database which is automatically growing as your customers interact with your
website.

Comprehensive and Sophisticated Workflow Engine

Each inquiry, complaint, purchase creates a new 'custome case' that is assigned to the relevant employee with predefined tasks. You have full control over how tasks are structured, who performs them, what their relative order is, how they are synchronized, how information flows to support the tasks and how tasks are being tracked.

Contact us to find out more how the WSI e-fusion e-CRM will help your business.